Nasrallah's priorities

Hasan Nasrallah has not called for demonstrations or protests in a very long time, as I remember. Yet, today he called for demonstrations tomorrow against that silly hateful film.  I don't get it: the film is more of an outrage than repression in Arab regimes, or than social injustices in Lebanon, or than foreign occupation in our lands??  I don't get it, really.  I mean, I really did not enjoy the last Mission Impossible movie, but you did not see me calling for protests.