Imposing sexist "beauty" standards on kids in Lebanon

"In Lebanon, a rising trend is for beauty parlors to cater to five year old clients. Providing services like chocolate facials and hair stenciling, is this just a way for kids to express themselves or indoctrination into beauty culture? We've covered this before on Jezebel - the children going to Club Libby Lu for makeovers as young as three years old; the marketing of bikini waxes to eight year olds; the ten year olds getting microdermabraison; and other manifestations of kiddie spas However, the scene emerging in Beirut has a slightly different twist: "It's not about spoiling our children," says Maya Hilal, 34, the owner of Spa-Tacular, located in Beirut's trendy Ashrafieh district. "It's a matter of maintaining their cleanliness. It's hygiene. It's feeling good about yourself." (thanks Julie)